Monday 2 April 2012

Research Techniques for Media

Types of resarch:
  • Primary research — this is when the researcher has researcher has conducted it themselves. Primary data is used in media because people conduct their own music videos, documentaries, blogs etc.
  • Secondary research - summary, collation or a synthesis of someones existing work research
  • Qualitative research - the research that goes in to detail, the research is often used as a method of exploratory research as a basis for later qualitative research hypotheses.
  • Quantitative  research - research that depends on the amount of research in the detail on the document.
Methods of resarch incldue:
Manual reasearch/Primary resarch:
Primary research is viewed as more time consuming and exhausting to do. The other method of research is internet based, when the finder surfs the internet to look for existing documents, this is known as secondary research.

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